Blog

04/21/2025
par Jay Thakkar

https://images.deepai.org/art-image/aaeb45abd50640369e83f03bc8487e71/draw-a-single-panel-cartoon-set-in-a-typical-canadian.jpg

Why Canadian B2B is Broken<img src="https://api.deepai.org/job-view-file/444609bc-3b9d-4380-8de5-6ad44e9a47cd/outputs/output.jpg" alt="https://images.deepai.org/art-image/aaeb45abd50640369e83f03bc8487e71/draw-a-single-panel-cartoon-set-in-a-typical-canadian.jpg">

Why Canadian B2B is Broken — and How Rise with North Is Fixing It

Let’s stop sugarcoating it: Canadian B2B is outdated.

And the longer we pretend the old way still works, the more we all lose.

Here’s the uncomfortable truth:

If you’re a serious Canadian business trying to buy or sell B2B services, you’re stuck using tools designed for consumers—or worse, spreadsheets and hope.

You're still emailing for quotes. Still Googling suppliers. Still chasing down leads that go cold after two calls and a half-hearted "just circling back."

Meanwhile, in other parts of the world, B2B marketplaces are quietly becoming the standard. Verified businesses trading with verified businesses—seamlessly, digitally, efficiently.

And Canada?

Still waiting for a callback.

The Problem: B2B Commerce in Canada Is Still Manual

B2B commerce should be fast.

But in Canada, it's still full of friction:

  • No centralized place to find and compare suppliers.
  • Hours wasted on cold outreach and back-and-forth quotes.
  • No verification layer, meaning risk is everywhere.
  • Deals that take weeks, even when both sides want to move.

If you’re a real business selling real services—compliance, logistics, enterprise software, consulting, tech, HR, finance, whatever—you know this pain.

You're not selling lattes or logos. You're selling mission-critical services that need trust, speed, and structure.

And there hasn’t been a single Canadian marketplace built for that.

Until now.

The Solution: Rise with North — Canada's First Verified B2B Marketplace

We didn’t launch Rise with North to “disrupt” anything.

We launched it because we were sick of watching serious Canadian businesses try to scale using broken tools.

Here’s what we built:

  • A platform where verified Canadian businesses can buy and sell B2B services—without noise, spam, or freelancers.
  • A space where trust is built-in, and every supplier and buyer is vetted before joining.
  • A true marketplace, where deals can happen faster, smarter, and with more transparency than ever before.

This isn’t Upwork. It’s not Fiverr. It’s not Craigslist in a tie.

It’s B2B, redefined—for people who run real businesses.

Let’s Get Specific: Who Is Rise with North Built For?

1. The Supplier Tired of Cold Outreach

You’ve built the infrastructure. You’ve delivered for clients.

And yet—you’re still sending cold emails into the void.

Rise with North brings qualified buyers to your doorstep.

You get seen by the right people. Not everyone. The right ones.

2. The Buyer Who’s Done Wasting Time

You're not Googling for fun—you need to source a reliable partner, now. Whether it’s shipping, marketing, IT, HR, manufacturing, or compliance.

We connect you to a shortlist of vetted Canadian suppliers, ready to quote, ready to work.

No fluff. No hunting. No BS.

3. The Business Expanding Into New Markets

You’re growing. Fast. And you need partners who get it.

Use Rise with North to find pre-vetted suppliers in new provinces, industries, or specialties—so you move fast and minimize risk.

Your team can’t be everywhere. But Rise with North can.

The Market Is Moving. Are You?

In the U.S., B2B marketplaces are growing 6x faster than traditional B2B commerce. In Asia, B2B marketplaces are already powering billions in GDP.

Meanwhile in Canada, we’re still stuck in back-and-forth PDFs and "Just following up on that invoice" emails.

We don’t need more software.

We need a new standard.

That’s what Rise with North is.

It’s not a tool. It’s a platform.

It’s not a directory. It’s a deal flow engine.

It’s not a gimmick. It’s how Canadian B2B should work in 2025.

What Makes Rise with North Different?

  • Every business is verified. No individuals. No fake listings. No fluff.
  • Request quotes from multiple suppliers with a single click.
  • Promote your business to a curated audience that’s actively looking.
  • Do business faster, with transparency baked into every interaction.

We didn’t build this for hobbyists.

We built it for operators.

Final Word: Stand Where You Can Be Seen

Your business shouldn’t live in an email inbox.

If you're a serious supplier, you should be discoverable.

If you're a serious buyer, you should have options.

If you're building in Canada—you should have a platform built for you.

Because at the end of the day, business doesn’t happen in boardrooms.

It happens when the right people find each other—at the right time.

That’s the future we’re building. And you’re invited.

Get verified today at risewithnorth.ca. List your business. Get discovered. Make deals happen. Let’s stop waiting for change. Let’s build it.

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